10 GEO actions (#7 and #8)

🔎 What if, in 2025, your brand came up first on AI search engines like ChatGPT? Here are 10 actions to implement (post 4/5)

Action 7/10: Designing campaigns built for LLMs

Users no longer simply ask Google questions. They turn to AI systems such as ChatGPT for concrete answers.

To catch their attention, here is a 3-step approach:

1. Look at the questions asked most often in your field (Google Trends, Answer the Public). 2. Create content that answers those questions directly. 3. Put that content forward in formats that fit (practical guides, FAQs, videos).

Bonus: test your campaigns by asking ChatGPT outright whether your brand is easy to find.

Action 8/10: Monitoring and performance analysis

Here are 3 steps for tracking and improving your visibility in LLMs:

1. Watch your mentions online with tools such as Brand24 or Mention. 2. Test what AI systems answer when you ask the key questions in your field. 3. Set KPIs to measure your impact: how often you are cited, AI traffic, and so on.

Your content is not showing up? Publish updates that are easy to access, and push them out on your key channels.