10 GEO actions (#5 and #6)

🔎 What if, in 2025, your brand came up first on AI search engines like ChatGPT? Here are actions 5 and 6 (post 3/5)

Action 5/10: Update and monitoring strategies

LLMs such as ChatGPT favor information that is recent and relevant. If your content is out of date, you risk becoming invisible.

3 steps to stay in the race:

• Refresh your strategic content every 6 to 12 months. - Watch how your brand is represented in AI systems. - Test your content with tools such as ChatGPT to see what could be improved.

One tip: use Google Alerts, or tools such as Brand24, to track your mentions online.

Action 6/10: Getting your data into LLMs

Did you know that AI systems such as ChatGPT or Bard use the data they find on the web? Not all data is equal, though...

Here are 3 ways to get your data into these models:

1. Add structured tags (FAQ, products, events) to your website. 2. Build a plugin that connects your services directly to AI systems (such as OpenAI). 3. Submit your information to recognized knowledge bases such as Google Knowledge Graph.