GEO tools comparison 2026

AI assistants such as ChatGPT, Claude, Gemini and Perplexity now answer a share of your customers' searches. GEO (Generative Engine Optimization) is about measuring and improving how your brand shows up in those answers. For a marketer or SEO lead at an SMB or e-commerce brand, the question quickly becomes: which AI visibility tool should you pick?

This comparison of the best GEO tools in 2026 covers seven solutions: ResonanceMetrics, Profound, Peec AI, Meteoria, Qwairy, Otterly.AI and the Semrush AI Visibility Toolkit. Each has its strengths, and the right choice mostly depends on your size, your budget and how you plan to use it. If you are looking for Profound alternatives, the table below gives you a quick side-by-side view.

Methodology. The information comes from each vendor's public pages (home pages, pricing, documentation, terms and conditions), collected on October 27, 2026, supplemented where needed by recent public pricing trackers (see sources at the end of the page). We did not test each tool hands-on for this page: this is a comparison of the published offers. Prices change often, so check them on the vendor's website before you decide.

Disclosure. This page is published by ResonanceMetrics, one of the tools compared.

Published on October 27, 2026.

Summary table

ResonanceMetrics

ResonanceMetrics is a GEO platform that combines a technical audit with tracking of your brand's visibility in AI answers. It is built for e-commerce brands, SMBs, larger companies and agencies.

What the offer includes

• 5 AI engines on every plan, including the free plan: ChatGPT, Claude, Gemini, Perplexity and Google AI Overviews. No engine is sold as an add-on.
• Permanent free plan, no credit card required: 3 prompts, monthly tracking, 30 days of history.
• Tiered plans (prices excl. VAT, −15% billed annually):
  • Essentials: €99/month billed monthly or €84/month billed annually — 15 prompts tracked weekly, 1 brand, 1 market, alerts and 12 months of history;
  • Core: €179/month billed monthly or €152/month billed annually — 40 prompts tracked weekly and the APO module;
  • Advanced: €299/month billed monthly or €254/month billed annually — 100 prompts tracked daily, 3 brands, multi-market and MCP server;
  • Enterprise and Agencies: custom, with unlimited prompts, API and SSO/SAML. Details on the pricing page.
• Technical GEO audit: a diagnosis of how AI engines perceive the brand and its products, a page-by-page AI readiness audit, then an action plan prioritized by business impact.
• APO (Agentic Product Optimization) module for e-commerce product pages, from Core (10 product pages included, packs from €49/month excl. VAT).
• Integrations: Shopify and Google Analytics 4 included with APO, plus an MCP server on Advanced that brings your AI visibility data straight into Claude or Cursor. See integrations.
• Unlimited user seats on every plan.
• Mentions, sentiment, share of voice and competitive mapping; optional services (onboarding, strategy review, training, managed GEO).

Strengths

• All 5 engines, including Claude and Google AI Overviews, are included from the free plan, with no need to choose between them.
• The audit and action plan go beyond a visibility snapshot.
• The APO module and Shopify integration address a need specific to e-commerce.
• There is no limit on the number of users.

Good to know

• Prompt volume and tracking frequency grow with the plan: weekly on Essentials and Core, daily from Advanced, which also adds multi-market and MCP.

Profound

Profound is a platform designed for large companies. Its Enterprise offer is quote-based and targets accounts much larger than those of most tools in this comparison, which explains its different pricing model. It is therefore not directly comparable to self-serve offers.

What the offer includes

• 7-day free trial with 50 daily prompts on ChatGPT, Gemini and Google AI Overviews, for one language and one region.
• On Enterprise, up to 9 engines: ChatGPT, Perplexity, Google AI Mode, Gemini, Copilot, DeepSeek, Claude, AI Overviews and Exa.
• Citations, sentiment, rankings, competitive analysis, AI content agents, Agent Analytics (AI bot activity on your site), API and an agency offer.
• Data access via MCP from AI assistants, according to its documentation.
• SOC 2 compliance stated for the Enterprise offer.

Strengths

• One of the broadest engine coverages on the market.
• Features and support suited to large organizations.

Peec AI

Peec AI, based in Berlin, serves SEO and marketing teams as well as agencies, with Starter, Pro, Advanced and Enterprise plans.

What the offer includes

• Starter at €85/month, Pro at €205 and Advanced at €425 billed monthly; 15% off billed annually, i.e. about €72, €174 and €361/month. Enterprise on quote.
• 3 AI models of your choice on Starter to Advanced (extra models as add-ons); up to 13 on Enterprise.
• 50, 150 or 350 prompts depending on the plan, with daily tracking and unlimited users.
• Sources and citations, sentiment, competitors, recommended actions, AI bot crawlability audit.
• API and MCP to connect the data to Claude, Cursor or n8n.
• Free trial available; dedicated agency offer; data hosted in the European Union, mainly in Germany.

Strengths

• Prompt volume and daily tracking from the first tiers.
• MCP and API to automate workflows.
• European hosting.

Meteoria

Meteoria, a French vendor, targets brands, SEO agencies, media companies and international businesses.

What the offer includes

• Starter at €75/month, Pro at €175 and Advanced at €420 (prices incl. VAT according to its terms and conditions); Enterprise & Agencies from €300/month on the home page; 2 months free billed annually.
• One-week free trial with all features.
• 3 engines of your choice among ChatGPT, Perplexity, AI Overviews, Gemini, Grok, AI Mode and Copilot.
• 25, 100, 300 or 200 to 500+ prompts tracked daily; unlimited seats, countries and projects.
• Sources, sentiment, competitors, "AI-friendly" content, risk report and AI log analysis (Advanced); API, MCP and SSO on the Enterprise & Agencies offer.
• Hosting in Europe.

Strengths

• Daily tracking and unlimited countries.
• European hosting, a criterion for companies focused on GDPR.

Qwairy

Qwairy, a French GEO platform, covers the full journey: monitoring, analysis, recommendations, site optimization and measurement of traffic from AI engines. It serves brands and agencies alike.

What the offer includes

• Starter at €79/month excl. VAT (€65 billed annually), Growth at €199 (€165), Business at €449 (€374); custom Enterprise.
• Free plan, no credit card, with 120 credits.
• Unlimited prompts: volume depends on credits (2,500, 10,000 or 30,000 per month), with daily, weekly or monthly tracking.
• 10+ AI providers: ChatGPT, Google AI Overviews, Google AI Mode, Claude, Gemini, Perplexity, Copilot, Grok, Meta AI and Naver, among others; API models on Enterprise.
• 240+ countries and 45 languages, unlimited team members.
• Content Studio, content and backlink opportunities, site diagnostics, AI crawler analysis, Google Search Console and Bing Webmaster Tools connections.
• MCP server from Starter, REST API from Growth, Looker Studio on Business, white label and SSO on Enterprise.
• Data hosted in the European Union.

Strengths

• Very broad coverage of engines and countries.
• Flexible credit model, with MCP from the entry plan.

Otterly.AI

Otterly.AI targets freelancers, SMBs and agencies, with an accessible entry price.

What the offer includes

• Lite at $29/month, Standard at $189 and Premium at $489 billed monthly; about 15% off billed annually (Lite at $25); Enterprise on quote.
• 7-day free trial, no credit card (14 days if you book a demo).
• ChatGPT, Google AI Overviews, Perplexity and Copilot included; Claude, AI Mode and Gemini as add-ons.
• 15, 100, 400 or 1,000+ prompts, tracked daily; unlimited countries and languages.
• Sentiment, citations, recommendations, GEO audit, API and MCP from Standard, agency program.

Strengths

• The lowest entry price in this comparison.
• GEO audit and MCP available from the Standard plan.

Semrush AI Visibility Toolkit

Semrush offers an AI visibility module built into its SEO platform, well suited to teams that already use Semrush.

What the offer includes

• Standalone Toolkit at $99/month; AI visibility is also included in Semrush One "SEO + AI Search" plans (Starter at €190/month, €158.40 billed annually), with 50 prompts.
• No free trial for the standalone Toolkit; a trial is offered on Semrush One.
• Prompt tracking on ChatGPT and Google AI Mode, Brand Performance reports, prompt research; 25 prompts for the standalone Toolkit.
• "AI Search" checks in Site Audit to spot what blocks AI bots, Semrush MCP, API on higher plans; broad geographic coverage.

Strengths

• Integration with Semrush's traditional SEO data.
• Broad geographic coverage.

How to choose a GEO tool

There is no single best GEO tool in absolute terms. The right choice depends on your profile, your budget and your needs.

SMB starting to track its brand in ChatGPT. Start with a free plan or a trial. ResonanceMetrics offers a permanent free plan with no card on its 5 engines, Qwairy a credit-based free plan; Profound, Peec AI, Meteoria and Otterly.AI offer trials. If budget is your main criterion, Otterly.AI has the lowest entry price.

E-commerce. Check whether the tool handles product pages and integrates with your store. ResonanceMetrics offers the APO module and a Shopify integration from Core.

Engine coverage. If you want Claude and Google AI Overviews with no add-ons or trade-offs, ResonanceMetrics includes them on every plan; Qwairy and Profound (Enterprise) cover the largest number of engines.

High prompt volume with daily tracking. Peec AI, Meteoria, Qwairy and Otterly.AI track daily from their first plans; ResonanceMetrics from Advanced.

Teams working with AI agents (Claude, Cursor). MCP is available from the entry plan at Peec AI and Qwairy, from Standard at Otterly.AI, on Advanced at ResonanceMetrics, on the Enterprise & Agencies offer at Meteoria, and at Semrush and Profound.

Semrush users. The Toolkit adds to your existing tools without switching platforms.

Large accounts. Profound is designed for these organizations; Meteoria, Qwairy, Peec AI and ResonanceMetrics also offer custom Enterprise plans.

To go deeper into GEO fundamentals, see our Understanding GEO page.

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Last updated: October 27, 2026. Data collected from vendor websites on October 27, 2026.

Sources

• ResonanceMetrics: https://resonancemetrics.com/en/pricing · https://resonancemetrics.com/en/integrations
• Profound: https://www.tryprofound.com/pricing · https://www.tryprofound.com/ · https://docs.tryprofound.com/
• Peec AI: https://peec.ai/pricing · https://peec.ai/ · https://peec.ai/legal/data-processing-agreement · pricing trackers https://tech-from-europe.eu/product/peec-ai/pricing and https://tracker.kimsalmi.com/price/peec.ai
• Meteoria: https://meteoria.ai/ · https://app.meteoria.ai/terms
• Qwairy: https://www.qwairy.co/fr · https://www.qwairy.co/fr/pricing
• Otterly.AI: https://otterly.ai/pricing · https://help.otterly.ai/free-trial · https://otterly.ai/demo
• Semrush: https://www.semrush.com/kb/1493-ai-visibility-toolkit · https://www.semrush.com/prices/