How is this different from traditional SEO?
SEO and GEO share fundamentals (quality content, technical structure), but differ on several points:
Objective: SEO aims for ranking in a list. GEO aims to be cited as a reliable source in a conversation.
Format: SEO optimizes for snippets and pages. GEO optimizes for complete conversational responses.
Measurement: SEO measures positions. GEO measures mentions, sentiment, and citation context.
Technical: AI crawlers have different technical requirements (performance, HTML structure, accessibility to AI crawlers).
ResonanceMetrics is designed to address both dimensions simultaneously.